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Affiliating in the Season of Love

Aaah... the season of love. Such a special time of year. For
those in love, those looking for love, and ESPECIALLY for
those SELLING love - on the Internet! :-))

I started my ebusiness with Internet dating service
affiliate programs, and they STILL provide the bulk of my
income.

Internet dating services can also be lucrative for  you.

You may wonder, "How is that possible? Aren't there too many
dating service affiliates already?"

Well, yes, there are TONS of Internet dating service
affiliate sites.

Take a good look at them though.

Most of them are complete crap. The pages are covered with
banners and links, but ZERO content.

And CONTENT is why my sites are so successful.

I review the services that I promote on my site to help my
visitors choose between the vast array of services available
to them.

I write articles that help my visitors learn about how
Internet dating works and how to make it work for them.

I also send a newsletter to help my visitors stay abreast of
new services and good discounts.

Did you notice that I said 'help my vistors' three times?

Helping your visitors is the ticket to success - and there
are still PLENTY of tickets left for that train.

One of the reasons that dating service products sell so well
online is because they are relatively inexpensive.

They're also available for immediate delivery, and goodness
knows, most of us are into instant gratification.

Let's not forget that 1 in 2 marriages in North America
flounders, so there are MILLIONS of singles out there
looking for love.

All of those factors make dating services easier to sell on
the 'Net than hard goods.

Too, generally those who buy an online dating service
membership  remain a member of the program for between 4 and
6 months, and  most dating service affiliate programs offer
commissions on recurring sales.

So, instead of making $10 for a one-shot deal, you'll earn
40, 50 or 60 bucks when you signup just one customer!


Courtesy of Yahoo! Personals, here are a few more things for
you to consider Internet dating services:

     16.3 million (6.1 million women and 10.2 million     
     men) visited personals/dating sites in 2002.      
       ­ Jupiter Research, December  2002   

     The popularity of online personals has grown
     31 percent between December 2001 and December 2002.       
       ­ comScore Media Metrix, February 2003                 
 
     The Personals/Dating category surpassed both       
     Business/Investment and Entertainment/Lifestyle to       
     become the largest paid content category in 2002
     with $302 million in revenues, up nearly
     threefold from $72 million in 2001.     
       ­ Online Publishers Association, March 2003                 

     Revenues from online personals is expected to grow
     steadily to reach an estimated $642 million in 2007.      
       ­ Jupiter Research,  December 2002
      
      
If those numbers don't convince you, here are the
results for some love-related keyword search terms
for the month of December 2003.

5,355,479  dating
  173,547  romance
  634,225  love
  110,702  girlfriend
   59,139  valentine
  200,016  single
  302,172  american single
   72,130  personal ad


Start your own dating service
affiliate site right now and you'll be  perfectly positioned next
Valentine's to take advantage of what everyone is looking for in
the 'Season of Love' ... A DATE!

Article by Rosalind Gardner, author of the best-selling "Super Affiliate Handbook: How I Made $436,797 in One Year Selling Other People's Stuff Online". To learn how you too can suceed in Internet and affiliate marketing, go to:
Super Affiliate Handbook
 

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